When starting a link building campaign (or continuing one), you want to be able to check your progress and see if you are indeed building any backlinks to your site. You want to be able to see if any of the links are “nofollow”, what anchor text is being used for the links, and what […]


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Deep Link is a link that points to a specific page instead of that website’s main or home page. The process of creating such deep links is called deep linking. The goal of search engine optimization is to increase the authority of your entire site, and not just a single page (home page). This can be achieved by […]


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In my earlier post on blog post checklist, we spoke about how broken links can effect your blog negatively in terms of visitor frustration. Google also states in their webmaster guidelines that webmasters should make sure to check for broken links. It is therefore essential for webmasters to regularly check their links to make sure […]


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